Decoding

• Signifies - Shows something or means something.
• Encoding - Putting meaning into something
• Decoding - Working out the meaning of something
• Connotation - Meanings assosiated with something.

All meanings are dependent on the reader/audience.

What you would find on a magazine cover:

• Pictures - One big one - Links to main article, Smaller ones on side
• Big font, different sizes and types
• Barcode
• Title
• Date and issue number
• Price
• Free Gift
• Bright colours